Showing posts with label concept. Show all posts
Showing posts with label concept. Show all posts

Sunday, May 17, 2009

Knowing where you're pointed

Lest we think "interactive mobile devices" are new to this generation, let's reflect a moment on the original...


While our new age devices can tell us where we are via WiFi triangulation (a la iPod Touch), 3G cell towers (a la iPhone) or GPS (a la Garmin), most aren't so great at knowing where we're looking when we're standing still.  This is called "orientation" and it's probably not the number one feature people are looking for in a gadget, but it has interesting implications for the idea of placecasting.

Compasses, while terrible at holding address lists and taking blurry photos, have always had the orientation thing nailed.  Standing still or on the go, this device has told mankind which direction he is facing...where to expect the sun, where to orient the temple, where to steer the ship or where to seek the stellar constellation.

That astronomical aspect is the point of a new Google program for Android-based devices that the folks at LatLong blogged about this week.   Since new Andriod devices have a compass built in, they know not just where you're standing, but also what direction you're facing. From LatLong:
Once you have a phone with a compass ("magnetometer"), a plumbline ("accelerometer"), and you can pinpoint your position (using GPS) and your time (using a clock), that's enough to work out which direction you're pointing in the Universe.

SO, with a relatively small data file, this allows the program to show you the stars you should be seeing in the sky in front of you on this date at this time.  This kind of technological convergence is really exciting, and the practical applications for the consumer will soon go far beyond stargazing.

Here's what it means for placecasting.  The curious New York visitor, looking at New York Harbor at, say Castle Clinton will likely have questions about what she sees across the water.  A device that knew her orientation could show her images like these (from GoogleEarth):

Sure, she knows that's the Statue of Liberty in the distance.  But she probably doesn't know that's the Verrazano-Narrows Bridge in the distance behind it.  A short podcast about it's relationship to the harbor in front of her would heighten her experience of the place.  For that matter, a podcast about the statue of liberty could enhance the experience of the visitor who doesn't have time to catch the boat out there.

When she turns to the South East, here's what she'd see.


A tap on the low building in front would tell her its the Staten Island Ferry Terminal (South Ferry).  Maybe it would even let her know how long a walk it would be to get there.  Maybe it would tell her there's a coffee shop inside or which subway line runs there.  A link to the ferry schedule would make sense, too.

If she cares about architecture, a tap on the building would let her know it's One New York Plaza , the southernmost skyscraper in Manhattan.

Turning back to the south, she'd see an island full of old buildings.

If the question is, "I wonder what all that is."  A tap on the image on her device would let her know it's Governor's Island and link her to information about the place and a short overview podcast about it in relation to the harbor and the city.  Maybe it even lets her know that she can download a more detailed audio walking tour of the Island if she wishes to go there and explore it firsthand.

Here's my point:
"What's that?" is not a question the Internet is very good at answering.  But the combination of GPS/compass devices along with tagged photos and audio information should finally be able to make finding that answer almost as easy as asking it.  Taking a tiny virtual world into the physical world should enhance real life, not distract from it.

Tuesday, May 5, 2009

Placecasting the environment

A family member pointed out to me an ad in Mother Jones Magazine for an environmental reporting fellowship at Vermont's Middlebury College.  I've been to Middlebury before and found it a beautiful place.

The fellowship's definition of "environment" is especially intriguing:
We interpret the environment broadly—reporting projects dealing with economics, culture, global issues, and the like are fine, as long as they center in some way on the human relationship with the physical world.
The human relationship with the physical world is what I see changing so dramatically as a result of mobile computing. Technology is finally small enough that we can take it with us into the physical world and use it to help us understand that world.

That iPhone commercial where the hiker uses her device to identify the bird she's watching and the poison ivy she should have avoided is both creepy and extremely tantalizing.  

The promise of this growing information-anywhere mentality is that it can help us understand our world while we're in our world. This idea of Placecasting marries digital information content to a location in the physical world.

I admit that my impression of "environmental reporting" is usually limited to stories about changing ecosystems, corporate polluters and anything with "green" in the title. But Middlebury's broader definition is both logical and liberating.

Saturday, April 25, 2009

The idea

It's simple. Wherever we are in the world, we should be able to get information tailored to what is around us.

Curious people wonder, "why does my world look like this? why does my world act like this? what was it like before? what's around the next corner?" The confluence of technologies represented by GPS, Google Maps and the iPhone allows us to seek out and find those answers on the spot. No waiting.

So let's create content that helps answer those questions for the places we know best. Let's sort information by location. Let's make connections via proximity.

I live in the audio world where podcasting is revolutionizing radio, music and the media of storytelling. So I propose this next step: Placecasting. Audio tours, news stories, soundclips and real voices tied to the physical space the listener is in now.

Some of this is out there already. This is a place to aggregate and experiment at the same time.

Jeff

Read more about the big picture ideas around placecasting.