Tuesday, October 13, 2009

Scenic byways are made for audio touring

I'm working on a more complete list of audio tours along the Mississippi River. See Northeast Minneapolis, Wisconsin's Great River Road, and Quad Cities for some good examples. But I know there are more out there. I'm thinking of you, St. Louis...


Tonight, my search brought me to this driving tour page from the National Scenic Byways Program. It lays out a great, take-your-time style 2-day Mississippi River trip in Wisconsin. What's more, it almost precisely follows the route of the Great River Road Stories audio tour I wrote about in May -- still the best audio driving tour I've sampled so far, with interpretation of the cities, landscape and history all along the way. These sites are prefect companions for one another and it makes my wonder why more byways don't have this sort of grassroots audio tour.

The Scenic Byway Program is relatively new. It started in 1992. There are 125 designated routes all over the U.S. that meet a certain criteria. From the Byways.org:

The U.S. Secretary of Transportation recognizes certain roads as All-American Roads or National Scenic Byways based on one or more archeological, cultural, historic, natural, recreational and scenic qualities.

If you must travel by car, these routes are a great alternative to the Interstate highway system. The program stimulates local economies, highlights scenic or historical sites, and it helps the towns along the way work together -- like the Wisconsin Great River Road Stories group did. Oh, and the Byways are apparently becoming more bike friendly (though road biking isn't encouraged on the Wisconsin road yet).

Just last week, the Department of Transportation announced 41 million dollars of new spending on the Byways, including a lot of money focused on interpretation. Signs and visitors centers are great, but I think all 125 of these routes should have audio tours about the sights and cities along the way. After all, you're sure not going to watch YouTube videos in the car.

(photos from byways.org)

Friday, October 9, 2009

Canoeing the Mississippi on the radio

I don't spend much time "on air" in my job. I'm more comfortable calling the shots on the other side of the glass from the microphones. But the latest place-based project at Minnesota Public Radio was my idea and I took the opportunity to voice one of the stories myself.

During the week the Ken Burns documentary "The National Parks: America's Best Idea" aired on PBS, I wanted to air stories about the National Park Service sites in Minnesota. Five days, five parks -- how perfect.


The full series is here. Three of our reporters in greater Minnesota were nice enough to be part of the project and they made three surprising stories about places I think most of our neighbors don't even realize exist in our state: Voyageurs National Park (which still has a tense relationship with its neighbors), Pipestone National Monument (which still offers a working -- and sacred -- rock quarry) and Grand Portage National Monument (which is a grand experiment in dual management -- half federal government, half Native American tribe).

Last Friday, on the last day of the series, I went into the broadcast booth to talk about my experience in Minnesota's most unusual National Park site, the Mississippi National River and Recreation area (which has virtually no land of its own, but enviable access to millions of visitors). Here's the audio:


I know this is broadcasting rather than placecasting, but there is a close relationship and the same qualities of presentation, information and surprise are key to both. But with broadcasting, it's more important to paint pictures for the audience and include sound to put them in the location. (With placecasting, of course, they're already there!) In this case, the sound of kids having a blast in the canoes is priceless.

Oh yeah...the fifth park is the St. Croix National Scenic River. We share that one with Wisconsin (kinda like Brett Favre, eh?). We didn't send a reporter there, but we had a good phone conversation with one of the rangers there.

(image from MPRNewsQ.org)

Saturday, October 3, 2009

Central Park cell phone tour


The folks at Walking New York tweeted about cell phone tours in Central Park last week, and since they posted a handy photo, I decided to call the number give it a try.

The random tour stops I sampled are well done. They feature some big New York personalities (such as restauranteur Danny Meyer, actor Mandy Patinkin and TV star Alec Baldwin) reading short bits of history related to the stop you're at.

The information at The Dairy covers the history of the building there, some info about poor public health in the early 1900s, and isn't afraid to talk about the corrupt Boss Tweed administration that turned the building into a popular watering hole.

The Central Park Conservancy created the tour and offers a good printable map of the tour stops.

These are really just actors reading scripts, but the scripts are pretty well written and the actors are top-notch. Some personalize their scripts (Mandy Patinkin spent a lot of time on the carousel as a kid. Who knew?) The information is mostly historical, but it also offers advice about how to enjoy the park and what to find inside the buildings you see. The scripts avoid hyperbole and tourist-propaganda. Other than an introductory music stinger, these stops don't use background music or sound effects and I don't miss either one.

The tour doesn't take advantage of location as well as it could. Even though the creators know right where you are, most stops don't direct your eyes to particular details of the landscape around you. But stop #9, for example, does point out some details (flowers nearby) that you might otherwise overlook.

The length of each stop seems just right and the cell phone interface is very easy to work with. This is a really nice addition to Central Park that both visitors and residents will find interesting.

The New York Times CityRoom Blog gives its take here.

(photo from brettsea on yfrog)